"NBC Storms Weather Channel"

As widely reported in the press this morning, NBC Universal is acquiring The Weather Channel in a joint venture with two private equity firms:

• NYTi: Weather Channel Is Sold to NBC and Equity Firms
  
• Business Week: NBC Universal Clinches Deal to Buy Weather Channel
  
• WSJ: NBC-Led Group Will Buy The Weather Channel
  
• Variety: NBC storms Weather Channel
  
• Hollywood Reporter: Weather deal brightens NBC forecast
  
• Bloomberg: NBC Universal, Bain, Blackstone Buy Weather Channel
  
• Forbes: Weather Channel Under NBCU's Umbrella
  
• Atlanta Journal-Constitution: NBC buying Weather Channel
  
• TheStreet.com: NBC Universal to Buy Weather Channel
  
• BBC: NBC agrees Weather Channel deal
  
• WaPo: Weather Channel Sold to NBCU

The reported price of $3.5 billion is considerably less than originally suggested. Jeff Zucker, president of NBC Universal, appeared in a 15-minute segment of CNBC's Squawk Box this morning to discuss the deal. CNBC's Media Money honey comments on the deal in her blog, with video: NBC And Why It's Paying $3.5 Billion For The Weather Channel.

For the snarky view, see Gawker, including a link to Chris Farley as El Niño: